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Nissan LEAF first electric car to pass 400,000 sales

YOKOHAMA, Japan – The Nissan LEAF today became the first electric car in history to surpass 400,000 sales, solidifying the model’s leading role in the global shift toward more sustainable mobility.

Introduced in 2010 as the world’s first mass-market electric vehicle, the Nissan LEAF has led the way in making the excitement and convenience of electric driving accessible to non-luxury buyers. Less than a decade ago, electric cars were seen as a niche product, and LEAF customers were mostly “early adopters.”

Today, a growing number of consumers say their next car may be electric. Customers are choosing the LEAF for its powerful, agile performance and advanced technologies, such as the ProPILOT semiautonomous driving system1, in addition to the benefits of sustainable mobility.

“This milestone is a powerful statement that 400,000 customers, and counting, value the Nissan LEAF for the excitement, confidence and connection it delivers,” said Executive Vice President Daniele Schillaci, Nissan’s global head of marketing, sales and electric vehicles. “The LEAF remains the icon of Nissan Intelligent Mobility, our strategy for moving more people to a better world.”

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