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Nissan Kicks Off New Sentra Push

Sept. 4 – Dallas –  Nissan’s march toward 8% market share gained yards this weekend in Dallas, Texas, where media and fans got a first look at the all-new 2013 Nissan Sentra.

The third of five new vehicles that Nissan said it would deliver during a 15-month period, the Sentra continues the best-in-class fuel efficiency, with 34 MPG* for combined highway and city driving.

The 2013 Sentra is completely changed. Outside, there are improved proportions, while the car is more than 150 pounds (68 kilograms) leaner.

Company engineers made changes inside to create more room in the car and in the trunk.  The new Sentra has one of the largest interiors and rear-seat leg room areas, and it is equipped with class-above technology with new styling more similar to a Nissan Altima.

“The 2013 Nissan Sentra is the most revolutionary design in the nameplate’s 30-year history, a worthy addition to what is without question the most-innovative, highest-quality, highest-value sedan lineup in Nissan history,” said Al Castignetti, vice president and general manager, Nissan Division, Nissan North America.

This weekend bands celebrated the start of the U.S. college football season during the Alabama-Michigan game. Nissan, and the all-new Sentra, had a major presence at the event, in a partnership with the Heisman Trophy Trust that runs through 2016.

This new 2013 Nissan Sentra will be at U.S., Mexican and Canadian dealerships in October.



*2013 EPA Fuel Economy Estimate 34 MPG combined 50-state emissions and CVT transmission; 33 MPG combined CA state emissions. Actual mileage may vary — use for comparison only. Ward’s Light Vehicle Market Segmentation.  MY13 Sentra vs. 2012 Upper Small Class excluding Hybrid and Diesel models.

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